Learn

Jared Fisher
Dairy Free? You Might Actually Be Surprised if You Look

Dairy Free? You Might Actually Be Surprised if You Look

What does it mean to be dairy-free, and why is it important to modern diets? Watch our new video for the answers you've been looking for!

Read more →


Jared Fisher
Paleo - Lifestyle Or Just Another Fad Diet?

Paleo - Lifestyle Or Just Another Fad Diet?

Is paleo just another fad, or is it here to stay? Get the answers you're looking for — and tips to get started — in our new video!

Read more →


Jared Fisher
Why Food Additives Are Best Avoided

Why Food Additives Are Best Avoided

What's the problem with food additives? Food additives, also known as excipients, are inactive ingredients found in packaged foods that offer no nutritional value or benefit. These are often synthetic agents that can have adverse health consequences. To date, the FDA has approved approximately 4,000 food additives, many of which are banned in other countries. Why Do Food Companies Use Food Additives? The most common types of food additives are fillers and artificial ingredients. Fillers are typically inexpensive ingredients that are used to bulk up the weight of a product, to give it more perceived value. Therefore, companies are able to charge more...

Read more →


Jared Fisher
The Health Halo Effect - Do You Know What To Look Out For?

The Health Halo Effect - Do You Know What To Look Out For?

The Health Halo Effect is the perception that foods are healthier based on the words used to advertise them and/or where they are purchased. More often than not, it's just a trap. Many companies associate words with their products as marketing fluffery in an effort to trick you into thinking they are better for you than they really are. Watch this video to learn more.

Read more →